Field Marketing Lead

  • Awarded Top 20 most attractive Employer in Australia for 2019
  • Develop and execute local area marketing initiatives on a national scale
  • Newly created marketing role due to growth with flexibility to work from our Brisbane and Gold Coast offices

G8 Education is an ASX 200 organisation and leading provider of quality early education and care services. Owning over 500 Centres across Australia and Singapore and with over 11,000 team members, we are continually expanding and looking to grow and strengthen our network.

About the role:

Due to expansion of our marketing team, we are recruiting for a Field Marketing Lead to bwork from our Brisbane and Gold Coast offices. This role will work closely with the Marketing Manager – Brand Activation and wider brand activation team, as well as lead and manage one direct report (marketing assistant).

You will play a pivotal role in the team’s success through development and execution of local area marketing programs and initiatives that drive demand, conversion and retention across G8 Education’s 500+ childcare and early learning centres and 21 individual customer-facing brands.

In addition, you will be responsible for the initial roll-out and embedding of G8 Education’s first Local Area Marketing portal. In this role you will work closely with partners in our operation, and procurement teams as well as external partners and other areas of marketing.

Ideally, you will have:

  • Undergraduate qualifications in marketing, events or a related discipline.
  • Proven experience in executing and managing marketing campaigns and programs through the line.
  • Previous experience executing and managing a local area marketing portal (desirable).
  • Demonstrated understanding of the customer journey and constantly looking for ways to improve customer experience.
  • Proven success in developing and managing demand and lead generation.
  • Knowledge of CRM systems and processes highly desirable.
  • Strong people management experience to provide leadership and development opportunities for direct report.
  • Strong stakeholder management experience – Collaborating and communicating effectively within cross-functional teams both in support office and in local regions is key.

Benefits Include:

  • Attractive salary package including performance incentive scheme
  • Generous discount on childcare fees
  • Exclusive access to our employee benefits program covering a wide range of discounts and promotions
  • Dedicated focus on professional growth and development

This is a rare opportunity; if you want a diverse, challenging and personally fulfilling role, apply now!

G8 Education is a committed advocate for child protection, safety and wellbeing. As an organisation, we have a zero tolerance to any form of child abuse or harm. The safety and well-being of children will always be our priority and we have an expectation that all of our team members embrace this shared commitment.

Please note the advertising closing date is indicative only.  G8 Education reserves the right to close the advertisement before this date is reached. Therefore, it is encouraged that you submit your application as soon as possible.